Four Tips for Winning at Podcast PR
Podcasting is big, but don’t just take my word for it. According to Edison Research, about 40% of Americans listen... Read More
Sep
28
Results from Uncategorized
Back to Bottom Line Blog
Sep
21
ETH 2.0: What Comes Next?
If you’ve been following cryptocurrency, financial—or really any news in the past month—it’s likely you’ve heard of the Ethereum Merge.... Read More
Sep
14
Why is it a Good Idea to Have a Crisis Communications Plan?
Even the most well-oiled machine is going to run into a couple of hiccups now and then. Take a step... Read More
Sep
07
Must Read Books for the PR Professional
Adapting quickly and learning continually are essential to a successful PR career. Whether you’ve been out of school for two... Read More
Aug
31
Shifting the Advisory Industry with Women Financial Planners
We already know that, based on the numbers, women are better at investing than men; so what does that say... Read More
Aug
24
Want to Connect with Media at Conferences? You Need to Plan on it.
Conference attendance is a key tactic in any strategic public relations plan. There are several benefits for companies to attend... Read More
Aug
17
How PR Pros Can Leverage AI
In our modern, digitized world, various tools and systems are becoming integrated into our lives every day that were once... Read More
Aug
03
Preparing Crypto Taxes in 2023? Here’s How-
The year is already halfway over, and it will be time to prepare for Uncle Sam’s payday once more. For... Read More
Jul
27
What is BNPL? Break it Down for Me
As the financial world continues to become increasingly digitized and complex, it seems as though the industry keeps coming up... Read More
Jul
20
Boosting and Measuring ROI Through PR and Marketing
Throughout the COVID-19 pandemic, the PR and marketing industries have had to shift focus and create tactical strategies to keep... Read More